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Short-Term Memory and Web Usability (Jakob Nielsen's Alertbox)
http://www.useit.com/alertbox/short-term-memory.htmlSummary: The human brain is not optimized for the abstract thinking and data memorization that that websites often demand. Many usability guidelines are dictated by cognitive limitations.
Tags: usability, webdesign, memory, psychology, nielsen, cognitive, design, ux, cognition, hci Saved by: admin
Social Networking on Intranets (Jakob Nielsen's Alertbox)
ntent is king. The tool itself is nothing; the value comes from the strength of its content. An empty wiki can be a lonely place and also a hard sell to users. But when users encounter an environment seeded with content that they can build upon, they'll quickly realize a tool's value.
http://www.useit.com/alertbox/social-intranet-features.html
Tags: intranet, web2.0, socialnetworking, socialmedia, enterprise2.0, usability, jakobnielsen, social, collaboration, socialnetworks Saved by: admin
ntent is king. The tool itself is nothing; the value comes from the strength of its content. An empty wiki can be a lonely place and also a hard sell to users. But when users encounter an environment seeded with content that they can build upon, they'll quickly realize a tool's value.
http://www.useit.com/alertbox/social-intranet-features.html
Tags: intranet, web2.0, socialnetworking, socialmedia, enterprise2.0, usability, jakobnielsen, social, collaboration, socialnetworks Saved by: admin
Twitter Postings: Iterative Design (Jakob Nielsen's Alertbox)
Twitter for Business, Text as UI: "A few days ago, I posted the announcement of our next usability conferences to Nielsen Norman Group's timeline on Twitter (@NNgroup). I don't have all the guidelines for stream-based postings yet, because we're still conducting usability studies (particularly of B2B users, like my audience). But, based on the user sessions I've observed already, I put this posting through 5 rounds of iterative design."
http://www.useit.com/alertbox/twitter-iterations.html
Tags: twitter, usability, design, writing, marketing, tips, copywriting, ui, howto, jakobnielsen Saved by: admin
Twitter for Business, Text as UI: "A few days ago, I posted the announcement of our next usability conferences to Nielsen Norman Group's timeline on Twitter (@NNgroup). I don't have all the guidelines for stream-based postings yet, because we're still conducting usability studies (particularly of B2B users, like my audience). But, based on the user sessions I've observed already, I put this posting through 5 rounds of iterative design."
http://www.useit.com/alertbox/twitter-iterations.html
Tags: twitter, usability, design, writing, marketing, tips, copywriting, ui, howto, jakobnielsen Saved by: admin
Card Sorting: Pushing Users Beyond Terminology Matches (Jakob Nielsen's Alertbox)
> To get a better outcome, our card-sorting study has to make users work harder and really think about how they'd approach the concepts written on the cards. > Obviously, this is opposite of our goals in usability, where we typically want to make tasks easier and reduce the users' cognitive load. But remember: card sorting isn't a user interface design; it's a knowledge elicitation exercise to discover users' mental models. So it's okay to reduce the usability of the cards, because people don't actually use them in the real UI.
http://www.useit.com/alertbox/word-matching.html
Tags: usability, cardsorting, nielsen, design, testing, cardsort, ia, card, interface, informação Saved by: admin
> To get a better outcome, our card-sorting study has to make users work harder and really think about how they'd approach the concepts written on the cards. > Obviously, this is opposite of our goals in usability, where we typically want to make tasks easier and reduce the users' cognitive load. But remember: card sorting isn't a user interface design; it's a knowledge elicitation exercise to discover users' mental models. So it's okay to reduce the usability of the cards, because people don't actually use them in the real UI.
http://www.useit.com/alertbox/word-matching.html
Tags: usability, cardsorting, nielsen, design, testing, cardsort, ia, card, interface, informação Saved by: admin
Social Media Outsourcing Can Be Risky (Jakob Nielsen's Alertbox)
One possible approach is to feed the outside sites only broadly targeted material that might go viral and/or attract casual browsers, while keeping higher-value specialized material on your own site, including any action-oriented and need-to-know content and discussions. The broad material can then drive traffic to the specialized content, as can e-mail newsletters and other standard tactics that foster loyalty to your own site's services.
http://www.useit.com/alertbox/social-mega-ia.html
Tags: usability, socialmedia, web2.0, video, socialnetworking, jakobnielsen, content, web, social, design Saved by: admin
One possible approach is to feed the outside sites only broadly targeted material that might go viral and/or attract casual browsers, while keeping higher-value specialized material on your own site, including any action-oriented and need-to-know content and discussions. The broad material can then drive traffic to the specialized content, as can e-mail newsletters and other standard tactics that foster loyalty to your own site's services.
http://www.useit.com/alertbox/social-mega-ia.html
Tags: usability, socialmedia, web2.0, video, socialnetworking, jakobnielsen, content, web, social, design Saved by: admin
Discount Usability: 20 Years (Jakob Nielsen's Alertbox)
Simplified user testing, which includes a handful of participants, a focus on qualitative studies, and use of the thinking-aloud method. Although thinking aloud had been around for years before I turned it into a discount method, the idea that testing 5 users was "good enough" went against human factors orthodoxy at the time. Narrowed-down prototypes — usually paper prototypes — that support a single path through the user interface. It's much faster to design paper prototypes than something that embodies the full user experience. You can thus test very early and iterate through many rounds of design. Heuristic evaluation in which you evaluate user interface designs by inspecting them relative to established usability guidelines.
http://www.useit.com/alertbox/discount-usability.html
Tags: usability, testing, research, reference, nielsen, ui, tips, discount, ux, budget Saved by: admin
Simplified user testing, which includes a handful of participants, a focus on qualitative studies, and use of the thinking-aloud method. Although thinking aloud had been around for years before I turned it into a discount method, the idea that testing 5 users was "good enough" went against human factors orthodoxy at the time. Narrowed-down prototypes — usually paper prototypes — that support a single path through the user interface. It's much faster to design paper prototypes than something that embodies the full user experience. You can thus test very early and iterate through many rounds of design. Heuristic evaluation in which you evaluate user interface designs by inspecting them relative to established usability guidelines.
http://www.useit.com/alertbox/discount-usability.html
Tags: usability, testing, research, reference, nielsen, ui, tips, discount, ux, budget Saved by: admin