Branding, - Recent Bookmarks - Page 1:

The World Has Changed…Has Your Marketing?
The Internet has fundamentally transformed the way people discover, share, connect and shop. 79% of adults use the internet (Pew Internet & American Life Project, May 2010).
http://thecustomercollective.com/andrewhunt/52787/world-has-changed-has-your-marketing
Tags: advertising,, branding,, crm,, customer, direct, experience,, marketing, marketing,, advertisingbrandingcrmcustomer, experiencedirect Saved by: admin at 08 Apr 2011

5 Tips for Managing Your Company's Brand on the Web
Brand management in the current era means not just keeping an ever-present eye on the social web, but also engaging in meaningful ways with brand advocates and detractors. Professionals in the field h... Read more
http://mashable.com/2010/07/14/online-brand-management/
Tags: branding, socialmedia, business, social, marketing, branding,, mi, psychology, propia, compañia Saved by: admin at 15 Jul 2010

University to Provide Online Reputation Management to Graduates
Syracuse University has purchased six-month subscriptions to Brand-Yourself.com’s online reputation management platform for all 4,100 of its graduating seniors. The platform will help students monit... Read more
http://mashable.com/2010/05/05/brand-yourself/
Tags: reputation, education, socialmedia, via:packrati.us, branding, university, academia, career, branding,, brandyourselfpress Saved by: admin at 06 May 2010

Naomi Klein on how corporate branding has taken over America | Books | The Guardian
"This was the era when corporate epiphanies were striking CEOs like lightning bolts from the heavens: Nike isn't a running shoe company, it is about the idea of transcendence through sports, Starbucks... Read more
http://www.guardian.co.uk/books/2010/jan/16/naomi-klein-branding-obama-america
Tags: politics, culture, branding, naomiklein, corporate, obama, marketing, brand, branding,, bush Saved by: admin at 17 Jan 2010