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Make Your Brand Impossible Not to Buy
Brands are some of the most powerful tools that marketers use to create competitive advantages, and ultimately, survive flooded industries. There is surmountable data that can back up the success of m... Read more
http://www.resourcenation.com/blog/make-your-brand-impossible-not-to-buy/31572/
Tags: marketing, awareness, brand, brand,, coke, identity, your, developing, identity,, loyalty Saved by: admin at 05 Jan 2011
Brands are some of the most powerful tools that marketers use to create competitive advantages, and ultimately, survive flooded industries. There is surmountable data that can back up the success of m... Read more
http://www.resourcenation.com/blog/make-your-brand-impossible-not-to-buy/31572/
Tags: marketing, awareness, brand, brand,, coke, identity, your, developing, identity,, loyalty Saved by: admin at 05 Jan 2011
Online Reputation Systems: How to Design One That Does What You Need - The Magazine - MIT Sloan Management Review
But the first step toward smart management of the social web is to understand something paradoxical about it: The new platforms may be all about harnessing crowds and communities, but in the end, thos... Read more
http://sloanreview.mit.edu/the-magazine/articles/2010/spring/51308/online-reputation-systems-how-to-design-one-that-does-what-you-need/
Tags: reputation, community, design, socialmedia, social, trust, howto, business, analytics, loyalty Saved by: admin at 23 Apr 2010
But the first step toward smart management of the social web is to understand something paradoxical about it: The new platforms may be all about harnessing crowds and communities, but in the end, thos... Read more
http://sloanreview.mit.edu/the-magazine/articles/2010/spring/51308/online-reputation-systems-how-to-design-one-that-does-what-you-need/
Tags: reputation, community, design, socialmedia, social, trust, howto, business, analytics, loyalty Saved by: admin at 23 Apr 2010
Twitter and Foursquare Become the New Loyalty Program at Tasti D-Lite
Welcome to the future of customer loyalty programs. Really exciting.
http://mashable.com/2010/01/13/tasti-d-lite-tastirewards/
Tags: foursquare, socialmedia, twitter, loyalty, marketing, bdig_brandfab, brandon, crm, customerloyalty, digininja Saved by: admin at 14 Jan 2010
Welcome to the future of customer loyalty programs. Really exciting.
http://mashable.com/2010/01/13/tasti-d-lite-tastirewards/
Tags: foursquare, socialmedia, twitter, loyalty, marketing, bdig_brandfab, brandon, crm, customerloyalty, digininja Saved by: admin at 14 Jan 2010
Ricardo Semler: Set Them Free
When you start treating employees like adolescents by saying that you can't come late, you can't use this bathroom—that's when you start to bring out the adolescent in people.
http://www.cioinsight.com/c/a/Expert-Voices/Ricardo-Semler-Set-Them-Free
Tags: trust, semler, peer-pressure, loyalty, interview, freedom, responsibility, productivity, empowerment, business Saved by: admin at 29 Jun 2009
When you start treating employees like adolescents by saying that you can't come late, you can't use this bathroom—that's when you start to bring out the adolescent in people.
http://www.cioinsight.com/c/a/Expert-Voices/Ricardo-Semler-Set-Them-Free
Tags: trust, semler, peer-pressure, loyalty, interview, freedom, responsibility, productivity, empowerment, business Saved by: admin at 29 Jun 2009